Natural hydroxyapatite toothpaste for whiter, brighter, healthier teeth

Backed by Science

with hydroxyapatite for whiter, stronger & healthier teeth

Natural & Safe

No synthetic or toxic ingredients that foam and tingle to create a fake 'clean' feeling.

Fresh & Tasty

NOT your average toothpaste flavors. Plus, flavored naturally.

Whiter, Brighter, Healthier

  • Natural HA Toothpaste

    Safe & tasty toothpaste for whiter and stronger teeth

  • The Happ E-Brush

    Super brushing power for kids & adults

  • Complete Care

    Toothpaste, toothbrush, mineral mouthwash, and puffy floss for a complete oral care routine

  • Natural Whitening Strips

    The bright white smile you want, without the junk.

  • Ever read a toothpaste label?

    It's bonkers. They're full of chemicals and synthetic ingredients that foam and tingle to create that intense clean feeling. Not only are they not helping - in many cases they're actively hurting your oral health.

    We made toothpaste that's just as effective as traditional toothpaste with natural ingredients that are safe to put in your mouth.

    -Dr. Tyler Hanks, DMD, MPH
    Happy Tooth Founder

We do things differently around here

Ever seen a dental office like this?

We reject "how it's always been done" and create better experiences and better products for your teeth.

If you're ever in Salt Lake City, come through!

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